The game is meant to encourage dairy consumption among young consumers. This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing ...

Research-backed adoption of high-oleic soybeans is improving milk quality and lowering costs for Michigan dairy farms. At ...

Cydney Stables, a fifth generation dairy farmer, has been crowned the 2025-26 Oregon Dairy Princess Ambassador. The 22-year-old Gaston, Ore., resident has generational ties to royalty. “My mom (Carla ...

MADISON (WKOW) — Dairy Farmers of Wisconsin launched its new campaign, 'Born to Dairy,' Wednesday, Oct. 1, at the World Dairy Expo in Madison. The campaign partnered with comedian and Wisconsin native ...

Wisconsin has lost over 70% of its dairy farms since 2000, hitting a record low of 5,222 herds in August 2024. Low milk prices, rising costs, farmer retirements, and labor shortages contribute to the ...

The Indianapolis 500 is all about traditions. From the Snake Pit to the Borg-Warner Trophy, the event is filled with history on and off the track. But one tradition that often stands out is the ...

A previous game from Dairy Max, which represents dairy farmers, sold over 40,000 pounds of milk through a blend of e-commerce and gaming. With Gen Z milk consumption on the decline, Dairy Max is ...