Generation Alpha, the youngest generation, born between 2010 and 2024, quickly emerged as an influential demographic, one poised to shape society like never before. Described by experts as ...

Generation Alpha, born in or after 2010, is poised to redefine how brands approach marketing. Unlike their predecessors, this tech-savvy generation has been immersed in digital experiences from their ...

Forbes contributors publish independent expert analyses and insights. Tech & gaming exec, futurist, & speaker on spatial computing, AI & AR. If you still think of middle school crushes as notes passed ...

I often think about the kind of managers my children’s generation will become. Generation Alpha—who will begin entering the workforce in the coming years—will be the first to grow up with AI not as a ...