Hide the china! For the second year in a row, Alan Lawrence, who runs That Dad Blog, has transformed his 15-month-old son Rockwell into a real-life (and very mischievous!) Elf on the Shelf. The elf ...

We should have seen this (doo, doo, doo, doo, doo, doo) coming. Shared on the Elf on the Shelf Mom Instagram page, the setup features the whole lineup — Baby Shark, an elf as Mommy Shark, Daddy Shark, ...

Since his big debut 10 years ago, parents have gone above and beyond to think up cute and clever antics for the Elf on the Shelf to get into. This year, one dad managed to make everyone's favorite elf ...

A 1-year-old dressed as an Elf on the Shelf doll garnered so much attention at a New Orleans hotel that she stopped foot traffic within its halls. Baby Elliot’s parents dressed her as an Elf on the ...

Whether you love sharing the Elf on the Shelf tradition with your family or you're reluctant to introduce it to your children, you can't deny the power of this one particular little elf. Her name is ...

Even celebs like Kim Kardashian have to endure the hassle that is The Elf on the Shelf to make the holidays magical for their kids. And Kardashian recently shared via Instagram stories that her ...