More women are taking up golf, a sport historically dominated by men, than ever before. Even still, there remains a glaring lack of investment in these players, particularly in terms of their apparel, ...
'Who's she?': Meet the visionaries behind the companies setting a new standard for women’s golf wear
While often overlooked as frivolous (and even with a smirk “feminine”), fashion is a powerful tool. With one well-cut blazer or high-waisted trouser, you can stand taller, look the part and move with ...
TravisMathew launched its women’s golf apparel line in 2022. Since then, it has expanded its offerings to include both golf and everyday lifestyle pieces for men and women.Continuing that growth, the ...
When Emily Farrell was growing up in Minnesota, golf was just a bike ride away, every day. Farrell would cross the street, park her bike, grab her clubs and spend hours at Somerset Country Club. She ...
Truwear has expanded their golf apparel presence at 2026 PGA Golf Show with a new men’s collection and first-ever women’s golf line preview.
Menswear-inspired fashion is all about clean lines and artful tailoring, often reminiscent of structured military jackets, striped rugby shirts or oversized retro sportswear. Of course, golf fashion ...
In the cultural consciousness, golf’s image has traditionally skewed one way: an older man in a collared shirt and khakis, clubs in hand, ready for an afternoon on the green. But that’s changing.
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