There’s more than one way get killer cheekbones. If you didn’t win the genetic lottery, contouring will do the trick. “Contouring is a technique that helps define facial structure and sculpt features ...

There’s no denying that over the last few years, pared-back make-up has been where it’s at when it comes to trending looks. Whether that’s sheer, sheeny eyeshadows, dewy blush or ‘tired girl’ makeup, ...

A makeup artist explains TikTok's viral white eyeliner "face lift" method and gives a step-by-step guide to recreating it at ...

In theory, contour seems like the dream weaver of beauty techniques. A dusting of powder under your cheekbones, a slight shadow on the side of your forehead, and if Instagram is to believed, just like ...

Instagram sensation and beauty guru Melly Sanchez teaches you her foolproof contouring techniques Jillian Ruffo is a former associate beauty editor at PEOPLE. She left PEOPLE in 2018. Beauty guru ...

When you contour, do you occasionally end up with a muddy mess that looks like a toddler's finger-painting? Have you blended out the tiger stripes seemingly forever only to see them the second you ...

Did you know stiff facial muscles make your skin sag and your face look drawn? It's no secret to the Japanese, who have been massaging their faces into an approximation of the perfect heart-shape for ...

For that less-is-more definition (see: Gigi Hadid for evidence), opt to powder contour with bronzer and highlighter so it's less likely to cake or melt, which often happens with its liquid counterpart ...