LEGO is launching a new interactive platform called LEGO SMART Play. This innovation uses Lego smart bricks that allow physical builds to react with lights and sounds based on movement. The ...

India just got its first certified Lego store, and it’s more than just bricks and shelves — it’s a 4,500+ sq. ft. universe of imagination. The global toy giant has entered the Indian market in ...

The iconic toy company Lego has announced it will donate $1 million to Save the Children India to help provide support as the country faces a new wave of COVID-19 cases that have reached record levels ...

New Delhi [India], Oct 05 (NewsVoir): Iconic brand LEGO announced the launch of their most awaited products in India at New Delhi today. The launch unveiled the LEGO Harry Potter range, LEGO Technic ...

The Lego store has finally opened its first store in India after a long wait. The Danish toymaker, the Lego Group, has launched its 4,500-square-foot store at Ambience Mall, Gurugram. It is the ...

Lego, the Danish maker of tiny plastic bricks, is planning to scale up its Indian operations by launching high-end models that will cost Rs 50,000-60,000 per unit. The toymaker also eyes single-brand ...

Nupur is a versatile writer who covers a range of topics, with a special focus on lifestyle and culture. Her insightful articles reflect her diverse interests and engaging writing style. We have ...

India is becoming one of the fastest-growing big economies in the world, with its economy expected to grow by 6.3% in 2025. This growth is driven by people spending more and the government investing ...

Funskool India, which has the national distribution rights for Lego in India, opened the first Lego brand store in Chennai on Saturday. CHENNAI: Funskool India, which has the national distribution ...

I still remember the first time I held a Lego brick. It was in the mid-80s, and my father had brought back a police command base set from one of his trips abroad. It soon transformed into a suburban ...

The Indian toy industry is growing at 12-15 per cent every year in terms of value and now totals Rs 7,500 crore. About 70 per cent of the market is unorganised. The branded players are focussing on ...

The LEGO Group has announced their foray into the India market with their first campaign in India titled “The Little Red Brick”. The campaign aims to communicate the infinite potential of creativity ...