The past 12 months have been one of the busiest ever for Apple’s video team. Apple churned out more than 120 ads and other videos in 2018, unleashing some of its most memorable commercials in years.

Apple marketing set an even higher bar in the advertising industry this year and is closing out 2018 with three commercials in Adweek’s Top 25 Best Ads of the Year. Adweek listed “Welcome Home,” Apple ...

Publicizing the Fifa World Cup in Russia to the soccer-mad UK might sound like an open goal, but as a national broadcaster, the BBC does face some challenges. Being the BBC, it has to be impartial ...

Despite disruption in the tech space, with mobile-first design and social media becoming increasingly important for brands, print ads still held their own in the 2010s – from deliberate ad fails with ...