Linehan: Boston NWSL club misses the mark with BOS Nation FC and marketing campaign
The 15th NWSL team, announced in September 2023 as one of two expansion teams joining the league in 2026, will be called BOS ...
‘We missed the mark’: BOS Nation FC releases statement after negative response to team name rollout
The Boston NWSL expansion team, BOS Nation FC, released a statement after the negative response to the team name rollout.
The Boston NWSL team finally has a name: Why they chose BOS Nation FC
The new women's soccer franchise will begin play in 2026, and with a cheeky campaign, the ownership group wants to make clear ...
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Social media backlash led to BOS Nation apology for 'too many balls' campaign
Boston’s NWSL team, BOS Nation, unveiled its new name and branding and then a day later it was apologizing for those ads and scrubbing them from the internet.
NWSL's newest franchise to be called BOS Nation FC
Using an anagram for the term "Bostonian," the National Women's Soccer League's newest franchise unveiled its name on Tuesday ...
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NWSL’s New BOS Nation FC Boasts Celebrity Investment
Boston Unity Soccer Partners, which was awarded an NWSL franchise last year, unveiled its team name, brand and colors on ...
NWSL Boston expansion team, BOS Nation Football Club, unveils name and branding to mixed reviews
The NWSL is continuing to grow, and NWSL Boston is on its way. The new club, which is set to be the 15th franchise in the ...