New York – September 11, 2025 – Warner Bros. Discovery and Nielsen, a global leader in audience measurement, data and ...

Nielsen analyzed the 2025 Emmy nominees to find out which titles and stars won over the most of U.S. TV audiences’ time.

The U.S. sports landscape is shifting. Success requires understanding fans beyond viewership. Nielsen’s U.S. Sports Fan ...

In fact, streaming drives 55.8% of total TV time for Hispanic viewers, surpassing the 46% for the rest of the U.S.

Nielsen is the first accredited national TV audience measurement provider for Big Data + Panel, which provides the ...

This content is password protected. To view it please enter your password below: ...

Gracenote, the content data business unit of Nielsen, today announced the launch of a new product enabling TV platforms to ...

The U.S. sports landscape is shifting. Success requires understanding fans beyond viewership. Nielsen's U.S. Sports Fan ...

As content monetization remains a top priority across the streaming landscape, distribution strategies are shifting to cast much bigger nets than they have in the past—a trend we first noted in our ...

With the Olympics and major soccer tournaments like the UEFA Euro 2024 and Copa América scheduled, many anticipated 2024 to be a big year for sports. In the U.S., fans (and brands) eagerly followed ...

Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical component of modern advertising strategies. For marketers around the world, ...

Discover how Nielsen can help.