Apple is refuting rumors that it ever let advertisers target users based on Siri recordings in a statement published Wednesday evening describing how Siri works and what it does with data. The section specifically responding to the rumors reads: Apple has never used Siri data to build marketing profiles,

Apple could pay out $20 per device to users affected by alleged Siri spying. Here’s who is eligible and how to make a claim.

Apple today reiterated its commitment to Siri privacy, making it clear that Siri data has never been used to build marketing profiles, nor has

In a media statement, Apple said, “Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose. We are constantly developing technologies to make Siri even more private,

No Siri data has ever been used for marketing purposes or sold to a third-party company for any reason, Apple said today in response to

The "Hey, Siri" data that was (is) being gathered by the many millions of iPhones around the world was (is?) not being sold by Apple, the company claims. Do you believe?

Audio-based user requests are also processed on-device in newer devices that are equipped with a Neural Engine, Apple claimed. The company added that audio conversations with Siri are only recorded by Apple when the user explicitly chooses to share it to improve Siri.

Apple is to pay $95 million to settle a lawsuit claiming its Siri voice assistant snooped on users. iPhone users complained that Apple routinely recorded their conversations after they activated Siri unintentionally https://t.co/rR6GcKPpWO pic.twitter.com/5fMeKvjUza — Reuters (@Reuters) January 3, 2025

Apple denies selling Siri data after a $95M settlement, spotlighting privacy concerns and regulatory scrutiny in the voice assistant market.

Customers say conversations were captured by Siri without their consent and accused Apple of violating their privacy by sharing those recordings.

Apple surreptitiously activated Siri to record user conversations through iPhones and other devices, court finds.