As AI agents take over trip planning, OTAs like Expedia, Booking.com, and Trip.com lose control of discovery, loyalty, and ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

YouTube has removed the option to close mobile ad sidebars, keeping shoppable panels fixed throughout horizontal video ads.

Even when AI Overviews don’t appear, users are simply clicking less everywhere, with Google CTRs hitting new lows across ...

Google’s default “Smart Cropping” may be auto-cropping product images in Shopping ads, requiring a support request to disable ...

Lorelight’s closure has SEOs saying GEO is just SEO. Maybe. But that might just be the hype cycle doing its usual crash-and-correct.

The history of marketing is built around constant evolution. But the scale and complexity of the change triggered by the rise ...

Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize next year.

If you are hosting images, videos or other content on third-party cloud services, you probably want to verify those in Search ...

Google’s AI Overviews are taking over the research phase of shopping, but traditional search still wins the sale, new ...

AI is rewriting discovery and retrieval. Clarity now decides which blogs stay visible through Google volatility and ...

Great content still wins in AI search, but AI queries are longer and far more complicated, according to Google’s Robby Stein.