It was the second-highest opening ever for a PG-rated December movie. Paramount spent a modest $13.1 million in national TV ...

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Among the activations Netflix developed to promote its "NFL Christmas Gameday" extravaganza were its first blimp, flying over ...

Experian is launching a new ad campaign this week featuring top NFL players and their significant others, starting with San ...

“At Hearst Connecticut Media Group, we recognize the Republican-American as a pillar of journalistic excellence and a vital ...

After Zelle added to its "S.A.F.E. Squad" campaign, the Consumer Financial Protection Bureau said Zelle customers lost $870 million due to fraud.

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If Google adds filters to Gemini that allow users to control what they see in results, it could make it more difficult for advertisers, brands and publishers to reach target audiences through AI.

Assertive Yield has introduced traffic-shaping technology to help publishers build revenue from programmatic advertising. The revenue-agnostic platform allows publishers to control their data and ...

Potty-training accidents? Adult bladder leaks? Kimberly-Clark’s got both situations covered in separate campaigns for Pull-Ups training pants and Poise pads starring, respectively, animated poop and ...

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Planet Fitness wants everyone to feel better in 2025. To back that belief, its new campaign kicks off on Christmas, during the Chiefs vs. Steelers game on Netflix. In addition, 30-second and 15 ...