Jeff Cohen, Skai’s new chief business development officer, unpacks why the smartest retailers and brands are already ...

Skai’s Jeff Cohen on why leading retailers and brands are already rethinking their strategies for the AI era, even though ...

Paramount Skydance, which officially turns 100 days old this week, released its first post-merger quarterly earnings report ...

The Daily Mail deals with AI overviews; pause ads are the new hotness; and YouTube fights back against ad blockers.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

AI is bringing accountability to ad tech’s murky middle, helping brands like EssilorLuxottica cut out bots, bad bids and ...

As the digital advertising industry enters a new phase of maturity, so does its relationship with data. Going into 2026, ...

On Monday, Amazon announced the launch of location-based interactive video ad units on Prime Video, which will allow small and local businesses to reach their target customer in specific geographic ...

On Thursday, AdGood, a nonprofit that helps other nonprofits buy premium streaming inventory at a discount, announced a ...

The past few years have been hectic for agency holdcos. But strap in, because this is just the beginning of what will be a ...

The Trade Desk posted solid Q3 results on Thursday, with $739 million in revenue, up 18% year over year. Net profit increased ...

According Truthset, IP-to-email matches are accurate just 16% of the time, while IP-to-postal matches are accurate only 13% ...